First race of the season pulling in the fansSales of grandstand tickets for the Bahrain Grand Prix continue to soar past previous records, the circuit announced today. With so much global attention being directed towards Bahrain in the build-up to the new season, the prestigious date on the calendar has had a direct effect on sales, particularly those from overseas.
In 2005 the total number of admissions over the Grand Prix at the circuit was 77,257, which includes all paying adult and child spectators in addition to all those using corporate facilities.
An independent report conducted at the 2005 Grand Prix on behalf of the Bahraini government measured that the crowds consisted of 54.5% Bahraini residents, with 20.3% travelling from neighbouring GCC countries and 25.2% international visitors. A poll of the spectators recorded that 40% of respondents had attended the inaugural Grand Prix in 2004 and 70% intended to return in 2006.
Raising the profile of the race still further in 2006 has been an array of promotional events by the BIC and its commercial partners. A BIC media `roadshow` in Lebanon, Saudi Arabia, Kuwait, Dubai and Egypt has stirred up additional interest in the region, attended by over 200 journalists and 35 TV crews.
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